Entomologists Scott Graham, Auburn University, and Ben Thrash, University of Arkansas, along with Agronomists Tyson Raper, University of Tennessee, and host Steve Brown discuss the challenges and opportunities of the ThryvOn technology for plant bug management. Plant bug pressure has been significant across most of the South and in some areas, numbers are higher than we have ever seen. 2023 is the first year for most growers to see ThryvOn in large acreages.